There’s a special kind of performance happening at Plan 9 Music this month.

Cadence Theatre Company will transform the longtime Richmond record store into an immersive stage with Bob Bartlett’s “Love & Vinyl”: a play about a record store, set inside of a record store.

Bartlett is no stranger to unconventional theater spaces. “Love & Vinyl” grew out of an earlier site-specific experiment that began not in a theater at all, but in a laundromat.